We are HBG.
Your creative sidekick.

We work behind the scenes to make your life easier, crafting visuals that not only capture your brand’s essence but also reflect the exceptional quality of what you do. Whether you’re launching a new product, refreshing your look, or building a brand from the ground up, we’re here to ensure that your design speaks volumes about the care and craftsmanship you put into your work.

At HBG Branding + Design, we understand that as an owner or manager, your time is precious. That's why we take marketing off your plate and craft a tailored strategy that aligns perfectly with your brand. With us handling the details, your organization can focus on delivering exceptional experiences. We believe in the transformative power of creativity—it's not just smart, it's essential for standing out in today's crowded market. Our approach is less about traditional agency tactics and more about flexible, human-focused solutions that solve your branding, advertising, and marketing challenges.

We got your back

We’ve worked with

"HBG is probably the most reliable, consistent, and stress-relieving designer I've ever worked with. They just seem to 'get' every request I send. When I do have to make a few tweaks, their standard saying is 'low stress, no stress', which is pretty much always what I need to hear. In short, HBG are not only great designers, but a great partner in business."

- Vanessa White, Co-Founder of Jaju Pierogi

What
we know

Bringing our expertise to every project, we tailor our services to elevate your brand and deliver results.

  • With years of experience in designing logos and constructing brands, we create lasting identities and understand how to craft effective, exceptional logos.

  • We create eye-catching packaging, advertisements, and menus that entice customers and enhance engagement.

  • We craft clear, inviting marketing materials and print collateral, from brochures and business cards to t-shirts.

  • Adapting to the evolving online landscape, we develop engaging content and offer services ranging from simple Squarespace sites to fully custom websites.

Our process

we learn

Understanding your business is key to effectively communicating with your customers or clients. We take the time to uncover what makes your business unique and use this insight to build your visual voice. By researching your audience, competitors, and other relevant factors, we cultivate the right design solutions tailored specifically to you.

we create

In a flurry of ideas, we develop a wide range of concepts. This is where our research comes to life, as we transform ideas into tangible solutions for you to consider. We believe that offering multiple options allows you to confidently choose the best design for your needs, ensuring that each concept is tailored to your brand's goals.

we refine

We reconnect to explore the possibilities. There's no single way to solve a problem, so we collaborate to determine the best solution. Together, we fine-tune every element to align with your brand's vision and objectives. This collaborative process continues throughout the entire project, ensuring that the final results exceed your expectations.

we deliver

Creative imagery and expressive typography come together to form a stunning design, meticulously crafted and ready to be unveiled to the world. But our work doesn’t stop there. We remain committed to supporting our clients on future projects, helping their brands continuously evolve and expand with ongoing innovation.

How we work

project

Whether it's a logo update, ad campaign, marketing strategy, or a complete brand overhaul, you've got goals to crush and zero time for bureaucratic crap or commitment-phobic relationships.

We turbocharge your project with a nimble, no-nonsense process. We involve you early and often to fine-tune what's working, what's not, and pivot like a pro to deliver standout, unforgettable work.

Projects we excel at:

  • Branding - strategy, logo development, rebrands, talent & food brands, naming, messaging

  • Advertising - campaigns that click, print, digital, and social

  • Design - identity that speaks volumes, logo design, digital magic

subscription

Once upon a time, brands and agencies planned the whole year ahead, signed scary scopes of work (complete with 'thou shall nots'), and broke piggy banks in the process. Some still do, but not us.

Introducing the Subscription—a marvel for modern brands. you get a dedicated agency on speed dial without the budget-busting commitments. Choose the size that suits you and enjoy ongoing access to creative brilliance that won’t keep you up at night (no weighted blanket required).

What you get with a HBG Branding + Design subscription:

  • Regular creative magic

  • Strategic brainstorming sessions

  • A trusty account executive to decode agency jargon

  • A reliable second opinion when it counts